Mervyn Faris, Certified Internet Marketing Consultant | WSI Pro Internet | 941-351-9177
Internet Marketing and SEO SarasotaSEO Sarasota
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Online ads alone can boost brand awareness by 6%
Source: Forrester Research

Marketing Tools & Techniques


For effective lead generation and visitor conversion for your website, WSI offers the following Marketing Tools and Techniques.  Each products serves a specific purpose.  We first need to determine which tools make sense for your business.  But here is a list of the most popular tools our clients are using.

  • WSI Local AdWorks - A proprietary Pay-Per-Click advertising platform that places your business ad on the first page of all major search engines.
  • WSI Autoleads - An email based lead generation service
  • WSI Live - A high performance video hosting environment to all seamless playback of your videos on you website. 
  • WSI Voice Marketer - A state of the art phone calling and smart call routing system that adds click-to-call conversion enhancement to a website and phone call tracking and recording.
  • WSI Live Chat - Direct click thru or pop-up interfaces that offer either online chat or online operator to respond to your customers calls or visits.
  • Web Analytics - Nothing can be improved if it first is not measured.  On the internet and WSI designed websites, everything is measurable.  We track everything so we can identify what future actions are necessary to improve conversion or performance.
  • WSI Constant Contact - A robust email marketing platform with worldwide acceptance
  • WSI Integrated Ad Solutions - A fully automated email marketing system where 100% of the email marketing is managed by WSI.
  • Local Search 
  • Search Engine Optimization, SEO - Adding relevant content to your website and following structured tagging and link building techniques to promote major search engines to rank your page on the 1st or 2nd pages for high traffic keyword search phrases.
  • Reputation Management - Monitor and managing your businesses online reputation.
  • Link Building - Building inbound one-way links to your website to increase your site's overall popularity and to contribute to SEO effectiveness.
  • Social Media Optimization, SMO - Generating interest and conducting conversations on social networking sites (Facebook, Twitter, etc.) that drive interest in you product and services.
  • Competitor Analysis - Conducting an indepth analysis of you and your primary internet competition.  Analyzing websites, search effectiveness, paid search strategies, linking strategies of both you and your competitors internet presence.  Overal analysis leading to executive recommendations and budgets to achieve competitiveness. 


WSI's Overall Objective: Drive increasing levels of "targeted" internet traffic to your website and helping convert those visitors into becoming new or repeat customers.  All the while producing an ever improving return on investment from you internet marketing activities.


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